Local SEO

local SEO for South Carolina businesses

SEO (Search engine optimization) refers to making sure your website stands out in Google searches. Local SEO is the art and science of getting your business found locally – in your marketing area. A fully, locally optimized site should show not just on the first page of search results for your important keywords (search terms); but ideally in Google’s local “map pack”.

There are a lot of individual services (see below) and E-Marketing Solutions can help handle all these details so you can focus on running your business, and enjoying the growth of that business.

 

 

Local SEO Services

ServiceDescription
Google Business Profile (GBP) OptimizationClaiming, verifying, and optimizing the GBP listing (business description, categories, photos, hours, services, Q&A, etc.).
Local Citation BuildingCreating and managing consistent business listings (NAP: Name, Address, Phone Number) across top directories like Yelp, Bing Places, Apple Maps, etc.
Local Keyword ResearchIdentifying geo-targeted keywords like “plumber in Austin” or “best pizza near me.”
On-Page Optimization for LocalOptimizing website elements like meta titles, descriptions, H1s, schema, and location pages with local intent.
Location or Service Area PagesCreating individual landing pages for each city, region, or service area to target local queries.
Local Schema MarkupAdding structured data (LocalBusiness, ServiceAreaBusiness) to help search engines understand local relevance.
Review Management & StrategyEncouraging and responding to reviews on Google and other platforms, and implementing a review acquisition strategy.

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